In a striking encounter on Kazakhstan’s retail shelves, Doaa Bin Thabit, Contributing Editor at Packaging MEA, reveals how chocolate brands are leveraging cultural packaging to boost sales, preserve national identity, and create unique souvenirs, offering small manufacturers growth opportunities, particularly in the tourist market. During a recent trip to Kazakhstan, …
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Miraclon has announced a new partnership with Kamboo Marketing, a leading South African provider of print and packaging equipment. As part of the agreement, Kamboo will serve as the distributor for Miraclon’s FLEXCEL Solutions and Shine LED Lamp Kits throughout South Africa, handling all marketing, sales, and technical support for the products. Jacques Human, Managing …
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As demand for recycled PET (rPET) rises, the MEA region struggles to scale recycling due to contamination, infrastructure gaps, and economic barriers. However, policy support, industry collaboration, and innovation could enable a circular PET economy. Usha Benjamin, Sustainability Editor, Packaging MEA, explores the challenges and opportunities. As sustainability has become an immediate …
With food waste a pressing global concern, WPO Vice President for Sustainability & Save Food, Nerida Kelton calls for international collaboration, particularly in the Middle East and Africa, to adopt innovative packaging solutions that combat food loss. Food waste is a complex and often underestimated global issue when looking at sustainability …
UPM Specialty Papers and Orkla Suomi have introduced a new paper wrapper for Panda Milk chocolate in a six-month pilot aimed at reducing plastic use. The new paper packaging, available in stores across Finland, replaces traditional polypropylene (PP) plastic wrappers. Arja Laitinen, Packaging Developer at Orkla Snacks, emphasized the importance of sustainability, …
Integrated Plastics Packaging (IPP) harnesses Gen Alpha Technology sets a new benchmark in gravure printing, combining precision and sustainability to elevate branding in the food, pharmaceutical, and FMCG sectors. This cutting-edge innovation ensures exceptional color accuracy and consistency, redefining flexible packaging standards. Gravure printing remains a leading solution in the …
Al Ain Water has introduced the UAE’s first locally produced 100% recycled PET (rPET) bottle, marking a significant milestone in the country’s commitment to sustainability and a circular economy. This new packaging initiative addresses the growing concern of plastic waste and high bottled water consumption in the UAE, where residents use an average of 450 …
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Dubai, United Arab Emirates – 6th March, 2025: The UAE Circular Packaging Association (CPA) has announced the election of a new board during its annual general assembly held at Dubai Chambers. This marks the beginning of a two-year term focused on strengthening public-private collaborations and advancing the UAE’s circular economy initiatives. …
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Masafi, a leading brand in the UAE’s bottled water industry, is making significant strides toward sustainability with the launch of its new 100% recycled plastic (rPET) bottle. According to a report in Khaleej Times. This eco-friendly packaging innovation highlights the brand’s ongoing commitment to environmental responsibility and supports the UAE’s Net Zero 2050 goals, aiming …
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SOMA has successfully concluded a record-breaking 2024, marking a milestone year of sustained growth and innovation despite global challenges. The company, which has now seen five consecutive years of turnover growth, including through the COVID-19 pandemic, has set new benchmarks across multiple key performance indicators. In 2024, SOMA achieved several significant milestones, including record …
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