Coca-Cola Europacific Partners (CCEP) launched a limited-edition packaging activation across its markets to support the FIFA World Cup 2026, introducing specially designed beverage packs and promotional initiatives that engaged consumers through retail channels. The campaign centred on limited-edition Coca-Cola packaging carrying FIFA World Cup branding and promotional features. According …
STONEY shifts from brown to clear PET bottles in South Africa to support recyclability
STONEY ginger beer classic is moving from its established brown bottle to clear PET packaging in South Africa, with a phased transition beginning in June 2026, Coca-Cola South Africa has announced. The packaging change will start with the 2.25-litre STONEY bottle, while the remaining portfolio is scheduled to transition over time. Clear …
Nestlé opens AI-powered SparX hub to accelerate consumer-led product innovation in MENA
Nestlé has inaugurated its SparX Innovation Hub at its Middle East and North Africa headquarters in Expo City Dubai, using artificial intelligence and real-time consumer insight to accelerate product development across the region. Opened on 8 July, the hub is designed to identify emerging consumer opportunities, support experimentation and develop products, services and experiences. …
Ginstberg selects Amcor tamper-evident closure for Belgian mineral water glass bottles
Amcor is supplying its 28mm two-piece tamper-evident closure for glass bottles to Belgian mineral water brand Ginstberg, the packaging company announced from Zurich on 1 July 2026. The closure, developed specifically for glass bottles, is being used for Ginstberg’s mineral water range in Belgium. Amcor said the 28mm Flat …
Al Rabie Saudi Foods relaunches GREEN beverage in Saudi Arabia
Al Rabie Saudi Foods Co. has relaunched its GREEN beverage brand in the Saudi market, bringing back the locally manufactured product with a reformulated recipe featuring zero calories, no sugar and natural sweetness from stevia. The relaunch marks the return of the brand after an extended absence and expands the company’s …
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Al Khayyat Investments signs exclusive UAE agreement with Aujan Coca-Cola Beverages
Al Khayyat Investments (AKI) has signed an exclusive distribution partnership with Aujan Coca-Cola Beverages Company (ACCBC) to manage the distribution and market growth of the beverage brands Rani, Vimto and Barbican across the United Arab Emirates. Announced on 1 July, the agreement appoints AKI as the exclusive distribution partner …
KHS advances adhesive-based multipack solution for beverage packaging
KHS is promoting its Nature MultiPack system, an adhesive-based secondary packaging solution that groups beverage cans and PET bottles without the use of shrink film, cardboard wraps or plastic rings. The system uses a series of adhesive dots to bond individual containers into multipacks of four, six or eight …
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Türkiye to launch beverage packaging deposit return system from 1 July
According to Atabarezz, Türkiye will launch its new deposit return system on 1 July 2026, creating a national framework for the collection and recycling of used beverage packaging. The system, known as Depozitosu Olan Ambalajlar, or DOA, will cover all 81 provinces and 973 districts. It will apply to eligible PET …
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Elopak uses low-carbon aluminium in European carton production
Elopak has started sourcing low-carbon aluminium made with renewable electricity for use in its European carton production, as part of efforts to reduce the climate impact of liquid packaging materials. The material is now being used in the company’s standard ambient cartons manufactured at plants in the Netherlands, Denmark …
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Mother Dairy introduces India’s first naturally degradable milk pouch
Mother Dairy Fruit & Vegetable Pvt. Ltd. has introduced India’s first naturally degradable milk pouch for its cow milk variant in Delhi NCR, with rollout scheduled from 5 June 2026, coinciding with World Environment Day. The company said the pouch is designed to degrade in soil after disposal. …
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