Cheerios unveils new packaging highlighting nutritional benefits

  Cheerios has unveiled new packaging for its breakfast cereal range, emphasizing its key nutritional features, including its multigrain composition and high-fiber content.   The updated design highlights Cheerios’ nutritional benefits, particularly its inclusion of three whole grains—oats, wheat, and barley—in each serving. The Multigrain and Honey variants are also fortified with seven vitamins and …

Arla launches new Milka chocolate milk range

  Arla Foods, in collaboration with Mondelēz International, has introduced a new line of Milka chocolate milk products. This launch marks a significant development in the history of the Milka brand, which Mondelēz has owned since 2012.   The new Milka chocolate milk range, which became available in June 2024, includes three flavors—Original Chocolate, Caramel, …

Google achieves 100% plastic-free packaging for hardware products

  Google has announced that it has successfully transitioned to 100% plastic-free packaging for its Pixel, Nest, and Fitbit devices. Initially, the company had pledged to achieve this milestone by 2025, but it has reached this goal ahead of schedule. The new packaging design emphasizes ease of recycling and sustainability.   The shift from plastic …

Iconic Woodacity® 2.0: Aptar Beauty and Quadpack’s revamped wood-finished refillable lipstick

  Aptar Beauty and Quadpack have introduced the updated Iconic Woodacity® 2.0 refillable lipstick, building on their successful collaboration from the previous year. The revamped product enhances sustainability and user experience by integrating new wood finishes and an innovative closure system.   The Iconic Woodacity® 2.0 combines Aptar’s advanced Iconic mechanism with Quadpack’s custom wooden …

Nestlé SMA Nutrition introduces NaviLens technology to support visually impaired parents

  Nestlé SMA Nutrition has incorporated NaviLens technology across all its Infant Nutrition packaging, marking a significant first in the global category. This move aims to assist the more than two million people in the UK living with sight loss by providing greater independence in formula feeding, both in-store and at home.   The new …

M&S pioneers paper packaging for garlic baguettes, cutting 5.5 million plastic units annually

  Marks & Spencer (M&S) has become the first UK retailer to switch its garlic baguettes to paper packaging, removing 5.5 million units of plastic annually. The shift applies to all single and twin garlic baguettes, which are now available in Forest Stewardship Council (FSC) approved paper packaging that can be easily recycled at home. …

Coca Cola and OREO unite for limited-edition flavor mashup

  Coca Cola and OREO have collaborated to introduce two limited-edition products: Coca Cola® OREO™ Zero Sugar and OREO® Coca Cola™ Sandwich Cookie. These items combine the signature flavors and visual identities of both brands, aiming to offer a novel experience to their global fanbases.   The new offerings feature a sleek black-and-white packaging design, …

Tropicana unveils refreshed look to reinforce brand legacy

  Tropicana, a brand with over 75 years of history, has unveiled a refreshed look as part of its efforts to reaffirm its position in the competitive juice market. The redesign, led by the design agency Sunhouse, is rooted in Tropicana’s rich heritage, aiming to set the brand apart in a category where consumers often …

Yamaha Motor adopts low-carbon recycled steel for motorcycle packaging frames

  Yamaha Motor Co., Ltd. will begin using low-carbon, recycled steel sheets produced in electric furnaces for motorcycle packaging frames. This marks the first time in Japan that such steel sheets are used for this purpose, according to Yamaha Motor’s research as of July 2024.   These steel sheets, manufactured by Tokyo Steel Manufacturing Co., …

Beiersdorf introduces NIVEA Creme tin with 80% recycled aluminum

  Beiersdorf has unveiled a more sustainable version of its iconic NIVEA Creme tin, now produced with 80% recycled aluminum. This initiative aligns with the company’s commitment to sustainability and reducing carbon emissions.   Sustainability Milestone Isabell Niggemann, Procurement, highlights the significance of this change: “We have integrated a minimum of 80% recycled aluminum into …