Castle Lite has unveiled a new packaging design and national campaign in South Africa, set to roll out this September. The redesign retains the brand’s well-known features while introducing sharper lines, brighter colours, and a reimagined Snowcastle icon. The update forms part of the “Nothing Hits Like Extra Cold” campaign, which will be supported by …
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Mondi, a global player in sustainable packaging and paper, has unveiled a new brand identity for Mondi Rotatrim, its premium multifunctional office paper and one of South Africa’s most recognised paper brands. The redesign balances modern African-inspired visuals with product enhancements to reinforce the company’s local focus, sustainability credentials and social impact. The refreshed packaging …
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Klöckner Pentaplast (kp) has launched the kp Elite® Nova, a modified atmosphere packaging (MAP) tray for protein products, which the company says is the lightest in its category. The tray is approximately 10% lighter than other trays in its class due to a ribbed structural design that adds strength in …
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Huhtamaki has launched a new line of ice cream cups that are both home and industrial compostable, as well as recyclable, further strengthening the company’s sustainable food packaging portfolio. The Finnish packaging group says the new solution is made from certified, responsibly sourced paperboard with a bio-based barrier coating. By …
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Constantia Flexibles has launched EcoVerHighPlus, a mono polypropylene (PP) laminate designed to replace conventional multi-material structures in coffee packaging. Developed in partnership with Delica AG—part of the Swiss-based Migros Industrie—the new soft bag format meets the demanding requirements of both ground coffee and whole beans, with a clear eye on recyclability. EcoVerHighPlus …
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Kolkata – Emami Ltd has undertaken a major brand overhaul in 2025, rebranding its legacy men’s product Fair And Handsome to Smart And Handsome, and launching Emami Pure Glow in the fast-growing brightening cream segment. The Smart And Handsome transition, anchored by new brand ambassador Kartik Aaryan, marks a shift from …
Starbucks has announced the phased launch of its redesigned hot takeaway cups across ten European countries. The updated cup replaces the traditional plastic lining with a mineral-based coating, and the plastic lid with a fibre alternative. Both components are home compostable and widely recyclable. Developed in collaboration with Transcend Packaging, Qwarzo®, and …
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SIG reported a 15% increase in sales for its SIG Terra portfolio of sustainable packaging materials for aseptic cartons in 2024. This growth exceeds the company’s overall 6% revenue increase in carton packaging, reflecting the growing demand for sustainable packaging solutions. SIG Terra is designed to reduce the environmental impact of packaging. In 2024, approximately …
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Amcor has launched a new paper-based refill pack for instant coffee and dry beverages as part of its AmFiber™ Performance Paper range. The stand-up pouch, initially introduced in the Middle East, Africa region and Europe, is designed to be recyclable while maintaining product integrity. The pouch contains 85% fiber content and is certified for recyclability …
Berry Global has collaborated with cleaning product manufacturer Vamoosh to develop a packaging solution for its Plug Hole Unblocker, addressing the challenges posed by the product’s chemical composition. Through research and testing, Berry determined that conventional PET and HDPE materials lacked the required durability for the specialist chemicals used in the unblocker. To …
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