Based on intensive research and packaging development, Beiersdorf has achieved a real breakthrough: the bottle and cap of the new Nivea Naturally Good Body Lotion has been designed to use 50% less plastic than a comparable standard Nivea body lotion packaging. It is very thin and has a uniquely shaped bottom area which can be …
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To stimulate consumer and shopper response to cause marketing, brand owners are increasingly turning to package design writes Doaa bin Thabit, Contributing Editor, Packaging MEA Do good to do well” is becoming the motto for a growing number of consumer-packaged goods companies and the way that businesses express their social responsibility. Thus, cause-related marketing …
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To honor all the women and girls on today on International Women’s Day in the US, Hershey’s brand developed a batch of ‘Celebrate HerSHEy’s’ bars, highlighting the ‘SHE’ at the center of our iconic Hershey’s milk chocolate bars for the first time in the United States. Today the first 1,000 visitors to each of …
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Procter & Gamble (P&G) reiterated its commitment around a number of initiatives that will promote gender equality during the annual #WeSeeEqual Summit – part of the company’s citizenship focus on being a Force for Good and Force for Growth. Hosted virtually for the first time, the event saw distinguished advocates and personalities from private and …
OKI Europe is offering customers a free Business Agility Pack valued at $580 as part of its ‘Adapt Today’ campaign. The offer is part of OKI Europe’s ongoing efforts to help businesses and organisations adapt and respond to the disruption caused by the coronavirus pandemic. The pack includes software and assets to help organisations …
Switzerland – Dow Packaging and Specialty Plastics, announced the expansion of its high-performance AFFINITY™ GA polyolefin elastomers (POE) with the launch of bio-based AFFINITY™ RE. This solution has enabled Dow customer Henkel’s Technomelt SUPRA ECO line to achieve another milestone in both companies’ sustainability goals. “Consumers expect more sustainability from the products they …
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Glendale, CA —Avery Dennison has agreed to acquire JDC Solutions, Inc., a privately owned manufacturer of pressure-sensitive specialty tapes headquartered in Mount Juliet, Tennessee, for the purchase price of $24 million. JDC employs approximately 75 employees located at its headquarters and manufacturing site in Tennessee, with approximately $30 million in annual revenue. JDC manufactures …
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Constantia Flexibles launches its first recyclable polymeric mono-material, Perpetua, for a wide range of uses in pharma packaging applications. Perpetua offers excellent product protection from oxygen, water vapor and light. It is now available worldwide. High protection levels against moisture, oxygen and heat are important for protecting active pharmaceutical ingredients (APIs), to provide the …
UK – KitKat launches yet another flavour to its classic four-finger bar brand – Zebra, is a combination of marbled dark and creamy white chocolate. The new four-finger bar will be available nationwide in UK this month. KitKat Zebra features trademark crispy wafer on a dark chocolate base, topped with marbled dark and white …
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UGANDA – Coca-Cola Beverages Africa in Uganda has partnered with Nice House of Plastics, Kampala City Council Authority (KCCA) and Stanbic Bank to promote responsible use and re-cycling of plastic as part of it’s ‘World Without Waste’ vision, which targets to collect and recycle the equivalent of every bottle it sells and reach 50% recycled …
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