Future Vision has become the first company in Jordan and the broader Middle East to install the Epson SurePress L-6534VW, a high-end digital label press, signaling a major development for the region’s printing sector. The installation was completed in March 2025, with technical and operational support provided by Epson’s regional partner, Flex-Europa.
The SurePress L-6534VW is among Epson’s most advanced UV inkjet platforms, offering high-speed, high-precision label printing. Equipped with high-opacity white ink, full-colour variable data printing, and durable UV-curable inks, the press meets stringent international standards for both food safety and industrial applications.
The adoption of this press by Future Vision reflects an increasing regional shift toward digital production models, particularly in label converting. With capabilities to print on diverse substrates—including metallic materials, textured stocks, and clear films—the system offers improved flexibility for short-run and high-quality jobs.
Future Vision’s investment aligns with evolving market demands, especially from sectors such as food, beverage, pharmaceuticals, and personal care, where faster turnaround and customization are becoming standard requirements.
“This installation marks a key milestone,” a Flex-Europa spokesperson said, noting that Future Vision’s early adoption demonstrates strong confidence in Epson’s technology and in Flex-Europa’s service capabilities. The company expects this development to encourage wider uptake of digital inkjet systems across the region.
In addition to enhancing internal workflows, the new equipment positions Future Vision to deliver improved consistency, faster production, and broader application support. The move also underscores the company’s intent to align with international production benchmarks and raise the overall standard of label printing in the Middle East.
With this step, Future Vision sets a new precedent in the region’s digital printing landscape.