Koenig & Bauer Kyana has officially launched its new digital platform, Auraveo, at DMEXCO 2025 in Cologne. Designed to transform traditional packaging into interactive brand communication tools, the platform enables direct consumer engagement through digital content linked to physical packaging. Auraveo was first introduced as a proof of concept at drupa 2024. With its official …
Crocs adopts algae-based black ink in CMYK packaging for Jibbitz charm boxes
Crocs has become the first brand to commercially use Algae Ink™ as the black component in a full CMYK retail packaging process. The innovation, developed by Living Ink Technologies in partnership with packaging supplier EcoEnclose, has been implemented on more than 3.2 million cartons for Crocs’ Jibbitz™ shoe charms since August 2023. Algae Ink, made …
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Esko unveils compact XPS Spark 4835 plate exposure unit at Labelexpo
Esko has launched the XPS Spark 4835, a new flexo plate exposure unit, at Labelexpo in Barcelona. The system combines single-side UV LED exposure with an optional integrated UV finishing device, offering converters and trade shops a compact solution designed for precision and energy efficiency. Eddy Fadel, Esko GM Flexo, …
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Suntop launches connected packaging campaign across Gulf markets
Coro’s fruit juice brand Suntop has introduced a new connected packaging campaign across the Gulf region to coincide with the back-to-school season. Developed in collaboration with Appetite Creative, the initiative combines packaging technology with consumer engagement through QR codes. The “Mega Back to School 2025” campaign builds on the company’s 2024 …
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PepsiCo and DP World open $20M facility in Nigeria to produce Cheetos
PepsiCo has officially launched local production of its Cheetos snack brand in Nigeria, alongside the commissioning of a $20 million expanded manufacturing facility in Lagos developed with global logistics company DP World. The project is expected to strengthen supply chains, create jobs, and reduce import reliance. Located in Oshodi, the plant …
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Mondi and Ekornes replace plastic mattress wrap with recyclable paper-based solution
Mondi has partnered with Norwegian furniture manufacturer Ekornes to introduce a paper-based packaging system for wrapping high-end mattresses, replacing the company’s previous plastic-based solution. The new CompressWrap system, developed by Mondi, combines two types of FunctionalBarrier Paper to ensure secure compression and transport of mattresses. In the first stage, FunctionalBarrier Paper …
Coveris rolls out monomaterial tray for refrigerated goods with resealing feature
Coveris has launched a new resealable monomaterial tray solution designed for refrigerated food applications. Named MonoFlexBP, the tray is intended to replace non-recyclable, multi-material packaging while extending product shelf life and improving consumer convenience. Designed as part of Coveris’ No Waste mission, the MonoFlexBP tray features an advanced resealing mechanism …
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Prati and Printech Middle East to present finishing technologies at Labelexpo Europe 2025
Prati, together with Printech Middle East, will showcase a wide range of finishing and control technologies at Labelexpo Europe 2025. The two companies will present solutions for labels, flexible packaging and cartons, with demonstrations running throughout the exhibition. Visitors to the stand will be hosted by Jay Chawda, Printech Middle East Representative, who …
RA International to Introduce Compostable Material Biodolomer in GCC through Gaia Biomaterials Partnership
RA International has signed a distribution agreement with Sweden’s Gaia Biomaterials to introduce Biodolomer®, a compostable material invented and produced in Sweden, to the GCC region. The partnership marks RA International’s first move into the sustainable packaging sector, driven by urgent environmental challenges. The GCC consumes large volumes of single-use …
Castle Lite launches refreshed packaging and campaign in South Africa
Castle Lite has unveiled a new packaging design and national campaign in South Africa, set to roll out this September. The redesign retains the brand’s well-known features while introducing sharper lines, brighter colours, and a reimagined Snowcastle icon. The update forms part of the “Nothing Hits Like Extra Cold” campaign, which will be supported by …
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