Dubai, June 26, 2023 – Procter & Gamble (P&G) has announced its collaboration with Al Jalila Foundation’s Farah Program, a pediatric initiative aimed at bringing joy to children and investing in medical research and treatment for childhood illnesses. This partnership aligns with P&G’s commitment to being a Force for Good and making a positive impact on society and the communities it serves.
ElMehdi Chad, Vice President, UAE, and Levant, at P&G, expressed the company’s enthusiasm for supporting Al Jalila Foundation in their mission to empower children and eliminate obstacles that hinder their active participation in everyday life. Chad emphasized P&G’s dedication to creating opportunities for children to live their lives to the fullest. By partnering with the Farah Program, P&G aims to make a lasting difference in the health and well-being of children in need and contribute to a brighter future for them.
Dr. Amer Al Zarooni, Chief Executive Officer at Al Jalila Foundation, expressed his pleasure in collaborating with P&G to improve the lives of children. He highlighted the Farah program’s focus on advancing medical research and treatments that will lead to a brighter future for children and their families. With P&G’s support, the foundation is one step closer to achieving its mission.
In association with retail outlets across the UAE, P&G has engaged consumers in spreading hope and encourages them to consider the joy and fulfillment they can experience with each purchase of P&G brands like Always, Head & Shoulders, Crest, Ariel, Pampers, and more. The proceeds from these purchases will contribute to the Farah Program, making a positive impact on the lives of children in need. This initiative reflects P&G’s commitment to being a Force for Good and emphasizes the importance of giving back to the community through its brands.
About P&G
P&G serves nearly five billion people worldwide with its portfolio of trusted and quality brands. The company operates in approximately 70 countries and is known for brands such as Always, Ariel, Crest, Pampers, and Pantene. For more information about P&G and its brands, please visit http://www.pg.com.