Abu Dhabi-based 2PointZero Group has completed the acquisition of a 60.8% stake in Italy-headquartered ISEM Packaging Group for AED 704 million, marking its formal entry into the global packaging sector.
The transaction was executed through a combination of primary and secondary capital and establishes packaging as the group’s sixth consumer-focused vertical. Peninsula Capital and minority investors retain the remaining 39.2% stake, forming a strategic partnership to support future growth.
ISEM Packaging Group, founded in 1949 and based in Bologna, Italy, specialises in luxury secondary packaging solutions, including rigid boxes and folding cartons, serving sectors such as beauty, fashion, and nutraceuticals. The company operates multiple manufacturing facilities across Europe and supplies global brand owners.
According to the company, the acquisition is intended to accelerate both organic and inorganic growth, with a focus on expanding product capabilities and geographic reach. The partners also plan to integrate digital technologies and artificial intelligence across manufacturing and operational processes to improve efficiency and scalability.
Samia Bouazza, CEO of 2PointZero Group, said the transaction represents “an important step in advancing our global growth ambitions and establishing a scalable platform in the packaging industry.” She added that the level of automation and advanced robotics at ISEM’s facilities supports operational consistency and performance.
The deal reflects continued investment interest in the packaging sector, particularly in high-value segments such as luxury packaging, where automation, design quality, and production scale remain key differentiators.