Guylian enhances Seashells packaging with elegant new design

  Guylian has unveiled a refreshed design for its Seashells box, enhancing both appearance and functionality. The new packaging eliminates the plastic film previously used, opting instead for a sophisticated seal at the center of the box. This design update aims to facilitate easier access to the popular assortment of hazelnut praliné-filled chocolates.   The …

Neopac wins ETMA award for World’s Smallest Child-Resistant Tube

  Neopac has been honored with the Tube of the Year Award from the European Tube Manufacturers Association (ETMA) for its 10mm Polyfoil® tube, recognized as the world’s smallest child-resistant tube. The award, presented in the Prototype category, highlights the innovation in compact and secure packaging.   The 10mm Polyfoil® tube, featuring a child-resistant closure, …

PanOxyl unveils updated packaging and new acne body spray

  PanOxyl, a prominent brand in acne treatment, has announced an update to its packaging and introduced a new product, the Acne Banishing Body Spray with 2% Salicylic Acid. These changes reflect PanOxyl’s ongoing efforts to enhance its product offerings and improve customer experience.   Packaging Redesign PanOxyl’s new packaging features a modern design that …

Huda Beauty unveils new logo and packaging redesign

  Huda Beauty, the prominent Dubai-based cosmetics brand, has announced a major rebranding effort, including a new logo and revamped packaging. The changes were revealed in a video on Huda Kattan’s YouTube channel, which has garnered over one million views.   The redesigned logo features a lowercase, sans serif font with rounded edges, aiming to …

Dove and Venus Williams launch special edition Beauty Bar with recycled packaging

  Dove has partnered with tennis champion Venus Williams to launch the Dove x Venus #KeepHerConfident Beauty Bar, a limited-edition soap that combines sustainable packaging with a message promoting body confidence among young female athletes.   The Beauty Bar is housed in a distinctive container resembling a tennis ball canister, made from recyclable aluminum. This …

Coty launches sustainable adidas ‘Vibes’ fragrance collection to boost mood

  Coty has introduced its new adidas ‘Vibes’ collection, featuring six Eau de Parfums (EDP) aimed at enhancing mood and well-being. The collection, designed in collaboration with perfumers, draws on adidas’ sporting heritage and cultural influence, offering scents tailored to different moments in daily life.   The collection includes fragrances designed for a range of …

Cheerios unveils new packaging highlighting nutritional benefits

  Cheerios has unveiled new packaging for its breakfast cereal range, emphasizing its key nutritional features, including its multigrain composition and high-fiber content.   The updated design highlights Cheerios’ nutritional benefits, particularly its inclusion of three whole grains—oats, wheat, and barley—in each serving. The Multigrain and Honey variants are also fortified with seven vitamins and …

Iconic Woodacity® 2.0: Aptar Beauty and Quadpack’s revamped wood-finished refillable lipstick

  Aptar Beauty and Quadpack have introduced the updated Iconic Woodacity® 2.0 refillable lipstick, building on their successful collaboration from the previous year. The revamped product enhances sustainability and user experience by integrating new wood finishes and an innovative closure system.   The Iconic Woodacity® 2.0 combines Aptar’s advanced Iconic mechanism with Quadpack’s custom wooden …

M&S pioneers paper packaging for garlic baguettes, cutting 5.5 million plastic units annually

  Marks & Spencer (M&S) has become the first UK retailer to switch its garlic baguettes to paper packaging, removing 5.5 million units of plastic annually. The shift applies to all single and twin garlic baguettes, which are now available in Forest Stewardship Council (FSC) approved paper packaging that can be easily recycled at home. …

Coca Cola and OREO unite for limited-edition flavor mashup

  Coca Cola and OREO have collaborated to introduce two limited-edition products: Coca Cola® OREO™ Zero Sugar and OREO® Coca Cola™ Sandwich Cookie. These items combine the signature flavors and visual identities of both brands, aiming to offer a novel experience to their global fanbases.   The new offerings feature a sleek black-and-white packaging design, …