Tetra Pak and Mengniu Group have introduced a limited edition Milk Deluxe Pure Milk range, showcasing 30 designs featuring masterpieces from Van Gogh and Monet. Packaged in Tetra Prisma® Aseptic 250 Edge cartons with DreamCap™ 26 closure, this special edition is available to consumers across Greater China, both online and in stores, through a …
Koenig & Bauer enhances energy management in metal decoration
Koenig & Bauer MetalPrint is introducing new energy management features aimed at boosting sustainability in the metal packaging sector. Starting with all new printing systems at its Stuttgart facility, the company will include hardware for recording energy data and the VisuEnergy X energy management system, designed specifically for print and packaging production. The …
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Capri-Sun launches recyclable 330ml pouches with innovative lid design
Capri-Sun has unveiled its latest innovation in sustainable packaging with the introduction of recyclable 330-milliliter pouches featuring an integrated lid. This development aligns with the latest EU directive on packaging sustainability. The new pouches are crafted from recyclable mono-material polypropylene, enhancing their recyclability and enabling easier disposal in dedicated recycling systems. The innovative …
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Wimbledon and Evian reflect on sustainability achievements at 2024 Championships
The All England Club and The Championships, Wimbledon, have completed another successful tournament, marked by significant strides towards environmental sustainability. Acknowledging the influential role of major sporting events in environmental protection, Wimbledon aims to lead by example in fostering a positive environmental impact. Wimbledon’s Sustainability Achievements During the 2024 Championships, Wimbledon demonstrated its …
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Lancôme partners with Aptar Beauty for refillable Idôle Eau de Parfum
Lancôme has launched a refillable version of its iconic Idôle Eau de Parfum, underscoring the brand’s commitment to sustainability. This new initiative features the Classic INUNE fragrance pump from Aptar Beauty, known for its advanced design and environmentally friendly components. A Move Toward Sustainability The refillable Idôle bottle represents Lancôme’s efforts to promote …
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Coca-Cola unveils new global campaign “It’s Magic When the World Comes Together”
Coca-Cola has launched a new global campaign titled “It’s Magic When the World Comes Together” ahead of the Paris 2024 Olympic and Paralympic Games. Announced on July 8, the campaign emphasizes cross-cultural connections anticipated at the global sporting event. Central to the campaign is a commercial celebrating iconic Olympic and Paralympic moments. Olympic …
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Refreshed summer-themed connected packaging enhances consumer engagement
Appetite Creative, in collaboration with Tetra Pak, has launched an updated smart packaging experience aimed at enhancing consumer engagement for a leading European fruit juice producer. This innovative campaign, now in its third iteration due to popular demand, introduces a vibrant summer drinks theme, offering new recipes tailored to individual tastes and preferences. …
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Sidel unveils StarLITE®-R Nitro: High-resistance bottle base for nitrogen-dosed products
Sidel has introduced the StarLITE®-R Nitro, a new bottle base designed for nitrogen-dosed still beverages and edible oils, made entirely from recycled PET (rPET). The StarLITE®-R Nitro features a distinctive ‘wave’ design, differing from traditional petaloid shapes, and has been tested under industrial conditions to ensure high bottle resilience and quality. Laurent Naveau, …
Berry launches fully recyclable, customizable Domino bottle featuring recycled plastic
Berry Global Group, Inc., a prominent player in sustainable packaging, has introduced the Domino bottle—a customizable rectangular design crafted from up to 100% post-consumer recycled (PCR) plastic. Targeting the beauty, home, and personal care sectors, this 250ml bottle features a 75-millimeter-wide front face, alongside customizable side panels that allow branding on all four sides. …
Esprit launches new 500ml 4-pack with flavourful twist
Esprit, known for its unique ready-to-drink beverages, has introduced a new 500ml 4-pack format. The 4-pack offers consumers the same distinct flavors at a price point of R79.99. The launch features a campaign called #FourTheFlavour, where consumers can win weekly prizes by sharing their experiences with the new 500ml 4-pack. To participate, consumers …
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