Coca-Cola Europacific Partners launched limited-edition FIFA World Cup 2026 packaging campaign

        Coca-Cola Europacific Partners (CCEP) launched a limited-edition packaging activation across its markets to support the FIFA World Cup 2026, introducing specially designed beverage packs and promotional initiatives that engaged consumers through retail channels.     The campaign centred on limited-edition Coca-Cola packaging carrying FIFA World Cup branding and promotional features. According …

STONEY shifts from brown to clear PET bottles in South Africa to support recyclability

  STONEY ginger beer classic is moving from its established brown bottle to clear PET packaging in South Africa, with a phased transition beginning in June 2026, Coca-Cola South Africa has announced.     The packaging change will start with the 2.25-litre STONEY bottle, while the remaining portfolio is scheduled to transition over time. Clear …

Nestlé opens AI-powered SparX hub to accelerate consumer-led product innovation in MENA

  Nestlé has inaugurated its SparX Innovation Hub at its Middle East and North Africa headquarters in Expo City Dubai, using artificial intelligence and real-time consumer insight to accelerate product development across the region. Opened on 8 July, the hub is designed to identify emerging consumer opportunities, support experimentation and develop products, services and experiences. …

Lactips and SmartSolve launch water-soluble flexible packaging samples

      Lactips and SmartSolve have introduced water-soluble, microplastic-free flexible packaging samples for beauty, cosmetics and personal care applications at Edition Spéciale by Luxe Pack in Paris.     The companies said the samples are market-ready and designed to provide a plastic-free alternative for single-use packaging formats used by brands in the personal care …

DS Smith and BWT develop fibre-based transport box for MACH water filters

      DS Smith and BWT (Best Water Technology) have developed a fibre-based transport box for BWT’s MACH water filters and accessories, with the packaging now being manufactured in two versions for use in Austria.     Announced in London on 7 July 2026, the solution is designed for two types of MACH water …

Colgate-Palmolive marks 220 years with focus on global innovation and packaging milestones

    Colgate-Palmolive is marking its 220th anniversary in 2026, highlighting a history of product, manufacturing and packaging innovation across oral care, personal care, home care and pet nutrition.     The company traces its origins to 1806, when William Colgate opened a soap, starch and candle shop at 6 Dutch Street in New York, …

Avery Dennison launches ReadyDPP to support apparel labels for EU Digital Product Passport compliance

  Avery Dennison has introduced ReadyDPP, a digital product passport (DPP) solution designed to help apparel brands comply with forthcoming European Union product transparency requirements while creating new opportunities for label converters and smart identification suppliers. The platform integrates physical product labels with cloud-based digital information, enabling brands to assign unique digital identities through QR …

Tetra Pak and Jealsa launch carton packaging for shelf-stable tuna

      Tetra Pak and Spanish seafood producer Jealsa have introduced what they describe as the industry’s first carton packaging format for shelf-stable tuna using the Tetra Recart® system.     The product was launched in Sweden in May 2026 through retailer Axfood in a 200 ml Mini format and is now being made …

Innovia Films and PureCycle develop recycled-content white BOPP film

      Innovia Films and PureCycle Technologies have successfully produced and evaluated a white cavitated biaxially oriented polypropylene (BOPP) film containing more than 40% post-consumer recycled (PCR) polypropylene, marking a development in the use of recycled content for flexible packaging applications.     The film was manufactured using PureCycle’s PureFive Choice recycled polypropylene resin …

KHS advances adhesive-based multipack solution for beverage packaging

        KHS is promoting its Nature MultiPack system, an adhesive-based secondary packaging solution that groups beverage cans and PET bottles without the use of shrink film, cardboard wraps or plastic rings.     The system uses a series of adhesive dots to bond individual containers into multipacks of four, six or eight …